January 13th, 2014

photo 1 (1)

Moving on up in 2014! Tina has been promoted to Junior Stylist! You can book with Tina in either location by giving us a call at
(888) 35-SALON.


December 9th, 2013


Congratulations to the extremely talented Richie, who just became our newest Stylist! He will be taking appointments in both locations, to book with him call (888)35-Salon / 888-357-2566.


November 21st, 2013


24 years of Festoon, 24 years of learning…Thank you Festoon, I am so grateful for being with you for half of my life!

I opened this salon when I was only 24 years old. And oh how I’ve learned along the way.

My dream for Festoon was to create an environment that was warm and welcoming, where you were greeted by your name and often a hug, where you walked out more beautiful than when you came in, where you left knowing how to take care of your new look at home.

Simple? Sure – as a concept. But there were many lessons to learn along the way in order to make it all come true. Is this dream still true? Absolutely!

24 years, 40 Festoonies and many beloved clients later, Festoon has a life of its own.

Upon reflection, that is what I truly wanted. I never named the salon after me because it was never about me. It’s about a group of people who love what they do, who want to have fun, and who enjoy creating beauty every day…in order to festoon you!

My mission statement for the salon is:
We help our guests realize individual beauty through impeccable service and sustainable luxury products.

Are we there? Yes.
And no.

In reality, we are never ‘there’ because there must be continual evolution in order for Festoon to continue fulfilling my dream. Because of Festoon, I’ve been able to grow and change in amazing ways.

Here are 24 lessons I’ve learned along the way:
1) My clients are my university
2) Assumption will always land me in hot water
3) Surround yourself with the young and hopeful
4) Surround yourself with people different than yourself
5) What doesn’t kill you, does really make you stronger
6) Listen with 2 ears
7) There are many messengers
8) Beauty changes, and we have to change with it
9) Styles come and go, and then come and go again
10)  Most beauty issues are solvable
11)  Cold, dry weather isn’t good for skin, scalp or hair
12)  People do get traumatized by bad haircuts and colors
13)  Little girls should not get their hair cut at Barber Shops (see 12)
14)  Say “Thank you” to a lot of people everyday
15)  Technology sure has changed in 24 years!
16)  As I get older and my clients get older – I think we look more alike than ever
17)  If I really want something done, and I put one step in front of the other, it happens
18)  The older I get, the more work it takes to look fabulous!
19)  The older I get, the less I care what people think
20)  Change your hair, it grows
21)  Surround yourself with people who care about what they do
22)  Travel to get a new perspective
23)  If you have an issue, someone else has the answer. Go find them.
24)  Be grateful



February 15th, 2013


You can see Thuan on Wednesday & Friday in SF or Saturday & Sunday in Berkeley.

Haircuts $45 & Color starting at $65
Call to book yours! 888-357-2566

Behind the Shampoo Bowl – A Look at Our Apprentice Program

April 11th, 2012

festoon apprentices

My career as a hairdresser started when I was still in high school. I had no idea where beauty school might lead me, but I trusted my mom and enrolled in a program to teach me how to become a stylist. Since then, I’ve had many teachers and in turn, have taught many students. In fact, I love teaching people to do hair as much as I love doing hair myself! And our apprenticeship program is not only a cornerstone of our business model, but one of the favorite parts of my job.

With many different types of students and learning styles, each apprentice learns at their own pace. My current team of apprentices is the smallest I’ve had in years…and they want it that way! They realize that the right addition to their team is critical – a good teammate makes them better, stronger, and they have more fun.

One of the things I’ve grown more certain of over time is that I have lots still to learn. We all do! And asking questions is one of the best ways to get smarter, be more engaged in life and to grow. The more I teach, the more I learn. I am grateful for the continual exchange that happens throughout the training process and also for this sustainable business model that keeps our salon at its very best to serve you!

Many of you have seen our apprentices become stylists. Many of you have been shampooed and blow-dried by them. But many of you have no idea what it takes to go from beauty school graduate to apprentice to stylist – and why each step along the way is so important.

I’ve decided to share a few interviews with my apprentices, so you can see how their interactions with you – our clients – actually help shape their future and build their dreams.


Interviews with Apprentices

Melissa: Why did you choose to apprentice rather than go out on your own and become a hairdresser directly out of beauty school?

Kate: I felt like I didn’t have the right tools and skills out of school to be able to solve people’s hair challenges and I wanted to gain confidence and be the best I can be at what I do. There are many hair stylists out there that can create looks once and have no idea how to replicate that same thing the next time a client sits in their chair. Festoon teaches techniques that can be used over and over again and we are taught WHY we use them.

Melissa: Why Festoon?

Emily: I had interviewed and looked at a lot of salons before I finally chose Festoon. I knew right away that this was somewhere I wanted to work. As soon as I walked in, I felt so welcomed and everyone was so warm and so sweet – the vibe and energy was just there, and it was something I didn’t feel at other salons. The other benefit of training at Festoon is that the program here offers a full spectrum of education…we don’t have to specialize in cut or color. We get to do both.

Kate: I think I got lucky and Festoon chose me. I chose Festoon because we specialize in BOTH cut and color. I want to be a well-rounded hair stylist and be able to maximize my business. Other high-end salons make you choose one or the other. I can’t imagine choosing one or the other. Color is so creative and cutting is so technical. It’s like yin and yang, polar opposites, that just belong together.

Richie: Reputation and location! I walked by the SF salon everyday when I was in beauty school. It always looked like fun inside those big corner windows on Bush and Claude Lane!

Melissa: How long do you think it will take you to get to be a stylist?

Kate: I’m hoping I will be a Jr. Stylist by the end of the year. That would put me at 3yrs in the program…

Melissa: What’s the best thing about being an apprentice?

Emily: The best thing about being an apprentice is that you are constantly learning and watching a skilled stylist do things in ways that you wouldn’t think of before being on the floor.

Melissa: What’s the hardest thing?

Richie: Finding models for Monday’s class. Keeping a smile on your face. Having to keep up with stylists, clients and the rest of the salon staff when you’re so busy trying not details get lost. Keeping the clients happy and not letting things fall apart.

Melissa: Tell me about a funny thing that happened with a client….

Richie: Not sure if you can use this but once told the client I would be right back and wipe their foreskin! I meant forehead. We all laugh.

Emily: I was washing out a clients color and she kept raising her head, I soaked her so good it came all down her back and even through her underwear.

Kate: I’ve seen at least 4 clients take off the smock thinking that they still have their shirt on underneath…

Melissa: What are the benefits of booking with an apprentice?

Kate: You get extra special time (2 hours per appointment) and extra special attention (2 pairs of eyes -the apprentice and the instructor).

Emily: There’s a lot of up-sides booking with one of us. It’s cheaper for people on a tight budget and it’s a way to see how the salon works If you are a new client.

Richie: A quality service supervised by an educator at a discounted price and helping new stylists learn…a client who gives us a shot early-on will earn our gratitude and loyalty when we are Senior Stylists some day!

And now for a final quote from Kate: Some say we are fearless, that we’re not afraid to take risks because hey, “we’re still learning.” When you see stylists that have been doing hair for years, sometimes they get bogged down with their own inhibitions because they have made “this mistake” or “that mistake” and that may reflect on the outcome. Apprentices, well, you might say, “ignorance is bliss.”


We believe…in humility, but you have to brag sometimes…

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